USA Designer Max designed this Wooden watch and shown at Tokyoflash. The design is simple. A thin wood veneer covers LEDs, when you press the button the LEDs light up and the time shines through the wood. The time itself is as clear as possible, it’s just like a normal digital watch. The watch would have different variations of LED colors and possibly different woods. The version of this watch may be a bit large for some people, but it could easily be made smaller as to appeal to a wider group of people. A watch with what looks like an all wood construction stands out from anything else. Especial the blank wood face that makes it seem like its impossible that it can show the time.